Kevin Ross | Senior Brand & Marketing Designer

Following the success of the inaugural event, I developed the 2026 sponsorship and sales deck used to secure future partners and sponsors. The presentation combined first-year event metrics, attendee insights, photography, and success stories into a cohesive narrative designed to communicate the event’s value and growth potential. While working within the original brand system, I introduced refinements to typography, layouts, and visual hierarchy that expanded the flexibility of the identity and ultimately informed a broader brand refresh currently underway.

Following the success of the inaugural event, I developed the 2026 sponsorship and sales deck used to secure future partners and sponsors. The presentation combined first-year event metrics, attendee insights, photography, and success stories into a cohesive narrative designed to communicate the event’s value and growth potential. While working within the original brand system, I introduced refinements to typography, layouts, and visual hierarchy that expanded the flexibility of the identity and ultimately informed a broader brand refresh currently underway.

To support attendees before and during the event, I designed a range of physical and digital touchpoints across the venue. This included printed attendee guides containing schedules, maps, key contacts, and event information, as well as large-format digital signage for exterior displays and venue promotion. Additional event assets included presenter run-of-show screens, sponsor displays, information screens, wayfinding systems, press backdrops, and other environmental graphics designed to create a cohesive and intuitive event experience from arrival through departure.

To support attendees before and during the event, I designed a range of physical and digital touchpoints across the venue. This included printed attendee guides containing schedules, maps, key contacts, and event information, as well as large-format digital signage for exterior displays and venue promotion. Additional event assets included presenter run-of-show screens, sponsor displays, information screens, wayfinding systems, press backdrops, and other environmental graphics designed to create a cohesive and intuitive event experience from arrival through departure.

A comprehensive collection of environmental graphics including presenter screens, sponsor recognition, information displays, wayfinding, and press backdrops designed to maintain a consistent attendee experience across all touchpoints.

A comprehensive collection of environmental graphics including presenter screens, sponsor recognition, information displays, wayfinding, and press backdrops designed to maintain a consistent attendee experience across all touchpoints.

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